Universal Vocabulary

Google Shopping · New image rules from January 31, 2027

Your clothes on a model. Ready for Google’s new rules.

We’d like to put 10 of your pieces on a model, free, as a test.

Google is tightening its image rules: images under 500 × 500 pixels are rejected, and AI images must carry a label. A good moment to add the image that sells, done right from the start.

  • The same piece, worn by a model. No photo shoot.
  • Every image checked by a person against your original.
  • Ready for Google Shopping: 1500 px, with the AI label Google requires.
Send us 10 photos10 images free, as a test · you only pay for images that pass
The printed blouse worn by a model, AI-generated
The printed blouse worn by a model, AI-generated The printed blouse on a mannequin, as photographed Your photoOn a model
Printed cotton blouse, from mannequin to model. Drag the line to compare. AI-generated.

How it works

  1. 1

    Send 10 photos

    Your next 10 new arrivals, just as you took them. Attach them to an email to fashion@universalvocabulary.com.

  2. 2

    See them on a model

    We send them back as images on a model, each one checked by a person against your original. 1500 px, with the AI label Google Shopping requires. Free.

  3. 3

    Pay only for what passes

    If you like them, send your new arrivals as they come. We agree the terms by email, and you only pay for images that pass. No subscription.

In your shop

Your photo shows the condition. The model shows the fit.

The model image leads the listing and stops the scroll. Your own photo stays right next to it, so buyers see exactly the piece they get.

The printed blouse worn by a model, AI-generated
Model image, AI-generated
The printed blouse on a mannequin, as photographed
Your photo

Printed cotton blouse, size M

Pre-owned, excellent condition. Model image AI-generated.

Your shop, your look

Women’s or men’s, light or dark, cropped or full figure. Every image is styled for the shop it is made for, and stays consistent across the whole catalogue.

Men’s blazer on a hangerThe men’s wool blazer worn by a model, AI-generated

Men’s wool blazer

Notch lapels, two-button front, flap pockets and chest pocket carried over. Styled with shirt and trousers.

From hanger to white studio. AI-generated.

Printed blouse on a mannequinThe printed cotton blouse worn by a model, AI-generated

Printed cotton blouse

Print colours, the large spiral on the chest, shirt collar, placket and crinkled cotton texture carried over.

From mannequin to white studio. AI-generated.

Striped polo shirt on a hangerThe men’s striped polo worn by a model, AI-generated

Men’s striped polo

Stripe sequence in navy, white and green, three-button placket, embroidered logo and ribbed cuffs carried over.

From hanger to white studio. AI-generated.

Cable-knit cardigan on a hangerThe cable-knit cardigan worn by a model, AI-generated

Cable-knit cardigan

Two materials in one image: cable knit, ribbed lapels and cuffs, and a glossy quilted insert with stand collar and zip.

From hanger to white studio. AI-generated.

Floral panel dress on a mannequinThe floral panel dress worn by a model, AI-generated

Floral panel dress

Cream floral centre panel, black side panels, cap sleeves and round neckline carried over.

From mannequin to bright studio, full figure. AI-generated.

Jacquard wrap cardigan on a mannequinThe jacquard wrap cardigan worn by a model, AI-generated

Jacquard wrap cardigan

Jacquard pattern in green, blue and violet, shawl collar, tie belt and patch pockets carried over.

From mannequin to soft grey studio, full figure. AI-generated.

What you receive for each photo

One photo in, one image on a model out, at the pace of your intake. Ready for your shop and Google Shopping.

Your item on a model
For every photo you send, the same item worn by a model, on a calm light background, with your piece as the clear focus. For single items or your whole catalogue.
Checked by a person
Every image is compared with your original: cut, colour, pattern, buttons, length. You only pay for images that pass.
Google compliant
1500 pixels, well above Google’s minimum from January 31, 2027, with the AI label in the metadata (IPTC Digital Source Type). Suitable as your main image.
Model image with numbered markers on the checked details, AI-generated12345
The original photograph: the dress on a mannequin
Original

Control

The garment stays the garment.

Buyers get exactly the piece they see. That is why a person checks every image, detail by detail, before it is delivered.

  1. 1V-neckline
  2. 2Softly puffed shoulders
  3. 3Ruching down the centre front
  4. 4Three-quarter sleeves
  5. 5Knee-length hem

The shoes are styling. Only the dress is for sale, and we recommend saying so in the listing.

Behind every image

Human in the loop: a person controls every step, from the first look at your shop to the final delivery. The AI does the work. People decide what leaves us.

  1. 01

    Understanding

    A person looks at your shop: what you sell, how you photograph it, who buys from you, and the look your catalogue should have.

  2. 02

    Annotation

    Each item is recorded and annotated by a person before production, so that every detail that matters is known in advance.

  3. 03

    Generation

    Your own photographs, on a hanger, on a mannequin or laid flat, become images of the garment on a model. A person sets up and follows every run.

  4. 04

    Styling

    A person sets backgrounds, framing and models for your catalogue, and keeps them consistent from the first item to the last.

  5. 05

    Control

    A person compares every image with your original: cut, colour, buttons, seams, pattern, labels, length.

  6. 06

    Delivery

    A person releases every delivery. The images arrive ready for your shop or marketplace, in the formats you need.

Lead partners

Be one of the first shops

We are starting with a small number of consignment and vintage shops. We get to know each shop, its pieces and its customers, and agree the workflow and terms together.

Lead partners receive introductory terms, agreed by email.

Send us 10 photos

fashion@universalvocabulary.com

  1. A free sample

    Photos of your next 10 new arrivals, back on a model.

  2. Terms for your volume

    Agreed by email with each partner. Only images that pass are charged.

  3. Your shop’s look

    Backgrounds, framing and models are set up for your catalogue, and stay consistent.

  4. A person for you

    You talk to a person who knows your shop and is there for you, not to a machine.

Every garment,
worn once more.

What we work with

Your photographs
On a hanger, on a mannequin or laid flat. Listing links work too.
Volume
From a few hundred to several thousand pieces a month, and your existing catalogue.
Backgrounds
Neutral studio, or matched to the look of your shop.
Formats
1500 pixels on the long side as standard, JPEG or PNG. Other sizes on request.
Labelling
Every image carries the IPTC Digital Source Type in its metadata, the AI label Google reads. Keep your original photographs in the listing too.
Your files
Used only for your order. See our privacy policy.
Will the AI change my garment?

It can try. That is why a person checks every image against your original before delivery. If a detail cannot be matched reliably, you will not receive that image, and it is not charged.

Are the images ready for Google Shopping?

Yes. Every image is 1500 pixels, well above Google’s minimum of 500 × 500 pixels that applies from January 31, 2027, and carries the AI label in its metadata, as Google requires. With a light studio background and your item as the clear focus, the on-model image can serve as your main image on Google Shopping.

Do I have to label the images?

Yes, and we do it for you. Realistic AI images of people should be identified as AI-generated. A clear label also protects you from complaints that a buyer was misled.

Can I use the images on any marketplace?

You can use them for selling your items. Some marketplaces have their own rules about photos, so check yours. Showing your original photographs alongside is always a good idea.

Who owns the images?

You may use them without restriction for your shop. Purely AI-generated images may have limited copyright protection, so they are not exclusive in the way a commissioned photo shoot would be.

Are the models real people?

No. The models are generated and are not based on any real person.

What happens to my photographs?

They are used only for your order and processed only with paid AI services whose terms exclude using customer images to train their models. We never publish them.

What does it cost?

The test with 10 pieces is free. After that, we agree the terms by email, based on your volume. You only pay for images that pass our check, and there is no subscription.

Does the model image hide the condition of a used piece?

No, and it should not. The model image shows style and fit. Keep your original photographs in the listing, so buyers see the condition exactly.

How do we start?

Send photos of your next 10 new arrivals to fashion@universalvocabulary.com, just as you took them. We send them back on a model, free, and then talk about workflow and terms.

How do I send photos?

Attach them to an email. For more pieces, a shared folder link (Google Drive, Dropbox) works best. One or more photos per piece, the whole piece visible.

Let’s look at your shop.

Fashion

Send us 10 photos, or ask us anything. We reply personally.

fashion@universalvocabulary.com